Product Design

About this learning track

Product designers are responsible for crafting the look, feel, and functionality of digital and physical products, ensuring they meet user needs and business goals. This track encompasses a wide range of skills, including user research, user interface (UI) design, interaction design, prototyping, and usability testing.

Product designers collaborate closely with cross-functional teams, from developers to marketers, to create innovative and user-friendly products. In essence, product design is about solving problems, empathizing with users, and translating their needs into elegant, intuitive, and visually appealing solutions.

What you will learn

User Research: Develop skills to understand and empathise with user needs and behaviours.
UI/UX Design: Create visually appealing, user-friendly interfaces through wireframing and prototyping.
Design Thinking: Employ a problem-solving methodology to craft innovative and user-centred solutions.
Usability Testing: Learn how to test and refine designs based on user feedback.
Collaboration: Work effectively with cross-functional teams to turn design concepts into real products.

Requirements

A working laptop
Steady internet access
A working mobile phone
A learning attitude

Curriculum

Design user-centered products that are both visually appealing and functional.

Week 1 - Principles of Design and Introduction to Figma

This week, you will learn the basics of design principles. Knowing what design principles are will give you a better understanding of how to create more harmonious designs and better user experiences.

Figma is a powerful design tool that helps you to create anything: websites, applications, logos, and much more. By learning to use Figma, you'll take your first steps into User Interface Design and User Experience Design. These skills are essential for building an excellent portfolio for yourself and potentially for your own company.

Week 2 - User Data and Personas

User Data and Personas help organise a project's needs so it is clear what needs to be done. They are used for planning projects, so it is helpful to know what they are and how to create them. This week, you will learn user personas and give examples of how to create them for your projects.

Week 3 - Ideation

Ideation helps your team generate a lot of different design ideas in a short amount of time. In UX design, your first idea is seldom your best. A broad set of ideas is more likely to lead to a more creative, more satisfactory solution for your users.

You will learn how to go past the first idea and how to think in teams and in isolation, depending on the project.

Week 4 - Scenarios, Storyboarding and Prototyping

This lesson focuses on using scenarios and storyboards, where they fit in the user-centred design process and the benefits of using them. We will focus on the critical role scenarios, and storyboards play in helping you imagine what your product experience is supposed to feel like even before you start designing UI.

Week 5 - Usability Testing and Evaluation

Whether you only have a prototype or a full-fledged product, it’s a good idea to run monthly usability tests. These ensure that whatever you’re working on is usable and the user experience is excellent.

This week, you will learn how to make your usability tests more structured and organised.

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Ugochukwu Ikeme

Path Lead

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